The logo is designed to fit to Forrest‘s life. The upturning curve of the type describes Forrest‘s luck to make everything he touches to gold. Such as showing Elvis how to do his custom dancing move and being part of the Olympic Team. Also the shape reminds one of a shrimp, connecting him to the „Bubba Gump Shrimp Connection“.
RGB: 235/100/100

I named the colour „shrimp-red“, so it connects him to his biggest succes business wise.
Back to Top